Massive World Cup In the United Kingdom, around 20 million viewers tuned in to see the World Cup final, with the BBC easily outnumbering ITV.
Despite the increased attraction of Roy Keane and his bright new style, the highest BBC viewership was 14.9 million, while ITV peaked at 4.3 million.
That didn’t break any records in the UK, but it was a significant audience share, with viewers intrigued by the penalty shootout between Lionel Messi and Kylian Mbappe.
Those statistics were dwarfed by those from France, where 29.4 million people tuned in to watch the competition. That was more than 7 million greater than the viewership for the 2018 World Cup final when Les Bleus overcame Croatia and had an 82% audience share.
However, it was the first World Cup in which Mediametrie could maintain tabs on out-of-home viewings at pubs, hotels, and smaller mobile devices.
Regarding worldwide watching data, FIFA aims to declare an increase over the 2018 event, particularly amid pre-tournament discussion of boycotts on political grounds.
More than 1.12 billion people watched the World Cup final globally in 2018, while 3.572 billion people watched some portion of the competition.
